\"Postmodern\" campaign for The Afterparty

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Right Launches Giant Campaign Against Media

Editor & Publisher – 2012-01-26

A conservative media watchdog says it's launching a $5 million assault on the mainstream media today to beat back "an onslaught of character assassination against anyone who dares to challenge...

Google launches ad campaign to ease privacy concerns

L.A. Times – 2012-01-17

In its Good to Know effort, Google will spend tens of millions on ads in U.S. newspapers and magazines and in public places such as subways to urge people to protect their personal information...

Mirror launches year-long reading campaign

The Bookseller – 2012-01-16

The Daily Mirror is to run a We Love Reading campaign, backed by poet laureate Carol Ann Duffy,...

Oh the irony! Readers launch campaign to save a newspaper on Facebook

Guardian – 2011-12-06

I attended a breakfast lecture this morning - at the Savoy, since you ask - about the ongoing transition from print to online. I accepted the Chatham House rules so I can't go into details.However,...

Amazon.co.uk starts Christmas campaign

The Bookseller – 2011-10-31

Written By: Lisa Campbell Publication Date: Mon, 31/10/2011 - 12:55 Amazon has begun its UK festive promotion today (31st October), opening a Christmas store and revealing Steve Jobs’ biography is...

Hive consumer campaign to launch with competition

The Bookseller – 2011-10-07

Written By: Lisa Campbell Publication Date: Fri, 07/10/2011 - 08:20 Gardners will launch its consumer marketing campaign for Hive next Wednesday (October 12th) with an online competition with crime...

Pullman to speak at Library Campaign conference

The Bookseller – 2011-09-20

Written By: Benedicte Page Publication Date: Tue, 20/09/2011 - 15:38 Author Philip Pullman will speak at an October day conference for library user groups, hosted by The Library Campaign in...

Book tells of Evening Standard's Dispossessed campaign

The Bookseller – 2011-09-05

Written By: Benedicte Page Publication Date: Mon, 05/09/2011 - 08:00 The London Evening Standard will launch Calling London, a book about its recent Dispossessed campaign, on 7th September. The...

WI to support libraries campaign

The Bookseller – 2011-08-30

Written By: Benedicte Page Publication Date: Tue, 30/08/2011 - 08:37 The Women's Institute will mark the 96th anniversary of its first meeting on 16th September with an action to support its Love...

SoA takes short story campaign to BBC chief

The Bookseller – 2011-08-04

Written By: Charlotte Williams Publication Date: Thu, 04/08/2011 - 09:20 The Society of Authors, the Writers' Guild of Great Britain and actors' union Equity have jointly sent letters to both BBC...

Orion backs Standard literacy campaign

The Bookseller – 2011-07-12

Written By: Benedicte Page Publication Date: Tue, 12/07/2011 - 12:21 Orion Children's Books is supporting the London Evening Standard's literacy campaign Get London Reading with donations of Horrid...

Orion backs Evening Standard campaign with Horrid Henry

The Bookseller – 2011-07-08

Written By: Charlotte Williams Publication Date: Fri, 08/07/2011 - 08:30 Orion Children's Books is supporting the Evening Standard Get London Reading literacy campaign, announcing plans to donate a...

Ad campaign touts Frank Rich’s New York debut

Poynter. – 2011-06-28

AdAge.com Frank Rich announced on March 1 that he was leaving the New York Times to become editor-at-large and columnist at New York magazine. Simon Dumenco last night spotted downtown Manhattan...

Women's Insitute launch libraries campaign

The Bookseller – 2011-06-28

Written By: Graeme Neill Publication Date: Tue, 28/06/2011 - 09:53 The Women's Institute has launched a Love Your Libraries campaign following a vote to support the beleaguered sector at its recent...

Waterstone's backs Evening Standard literacy campaign

The Bookseller – 2011-06-23

Written By: Graeme Neill Publication Date: Thu, 23/06/2011 - 13:59 Waterstone's has pledged at least £10,000 to the Evening Standard's Get London Reading campaign. The bookseller has agreed to...

Women's Institute will campaign for libraries

The Bookseller – 2011-06-08

Written By: Benedicte Page Publication Date: Wed, 08/06/2011 - 15:16 The National Federation of Women's Institutes is to campaign on the issue of library closures, after voting in support of the...

WHS promises 'high profile' R&J campaign

The Bookseller – 2011-06-03

Written By: Caroline Horn Publication Date: Fri, 03/06/2011 - 08:45 W H Smith is promising a "high profile" for the Richard & Judy's Children's Book Club this summer, something publishers have...

Vintage launches digital campaign for debut

The Bookseller – 2011-05-25

Written By: Charlotte Williams Publication Date: Wed, 25/05/2011 - 14:12 Vintage Publishing's Harvill Secker is launching a digital marketing campaign for one of its autumn debuts, The Night Circus...

Beautiful Books launches summer campaign

The Bookseller – 2011-05-24

Written By: Charlotte Williams Publication Date: Tue, 24/05/2011 - 08:46 Beautiful Books has launched its own summer reading campaign, providing POS material and an extra 5% off the selected titles...

Mauger to urge WI to campaign for libraries

The Bookseller – 2011-05-24

Written By: Benedicte Page Publication Date: Tue, 24/05/2011 - 08:38 Annie Mauger, chief executive of CILIP, is to call on the Women's Institute to campaign for public libraries when she addresses...

Newsnight to tackle Kensal Rise campaign

The Bookseller – 2011-05-24

Written By: Benedicte Page Publication Date: Tue, 24/05/2011 - 15:30 Tonight's edition of the BBC2 current affairs programme Newsnight will feature the "ongoing fight by local communities to save...

Iowa Newspapers Launch Statewide Marketing Campaign

Editor & Publisher – 2011-05-14

Iowa Newspaper Association reminds advertisers that newspapers connect Iowans to what matters most to them.

Connecting the Dots on Facebook’s Smear Campaign

AdWeek – 2011-05-13

Perhaps you’ve probably heard: Facebook and Google are at war, and Facebook’s not afraid to play dirty. Thursday’s revelation that the social networking site hired PR firm Burston-Marsteller to...

Facebook's smear campaign against Google

Guardian – 2011-05-13

Row intensifies after PR firm admits trying to place negatively spun comment pieces about Google in newspapersIt has already been sued by rowing-obsessed millionaire twins, accused of breaking...

Eason launches "diverse" marketing campaign

The Bookseller – 2011-04-11

Written By: Lisa Campbell Publication Date: Mon, 11/04/2011 - 15:56 Eason has today (11th April) launched a new marketing campaign to emphasise the diversity of the customers it caters for. The...

Galaxy campaign for Quick Reads unveiled

The Bookseller – 2011-03-08

Publication Date: Tue, 08/03/2011 - 08:57 The Galaxy-sponsored advertising campaign for Quick Reads has been unveiled, with advertising, posters and bookmarks lined up for the literacy campaign. The...

Cinderford saved, but Gloucestershire campaign goes on

The Bookseller – 2011-01-31

Written By: Benedicte Page Gloucestershire county council has reinvested £500,000 into its library budget, with new proposals that would see Cinderford library saved from closure. But Friends of...

Waterstone's to highlight literary debuts with 11 campaign

The Bookseller – 2010-12-17

Waterstone's is hoping to identify the future...

Campaign Spotlight: Promoting Literacy the Curious George Way

New York Times – 2010-07-27

A public service campaign for the Library of Congress uses the children’s book character to encourage parents to read with their children.

Media should include more positive messages about the internet, says new campaign

Yahoo – 2010-07-12

The media industry has been challenged with portraying a more positive message about internet use in a new campaign to get the UK population online. In a mission statement, Manifesto for a Networked...

MPA Names Best Magazine Ad Campaign Finalists

Folio Mag – 2010-04-05

The Magazine Publishers of America Monday announced the 26 finalists in its annual Kelly Awards, which recognize the best in consumer magazine advertising.

Murdoch Launching Pay Wall Campaign With 'Times' of London

Editor And Publisher – 2010-03-26

The Times of London will be the first general-interest newspaper to launch Rupert Murdoch's (left) avowed campaign to erect pay walls at all his newspapers.

Scholastic's Robinson Calls for Global Literacy Campaign

Publishers Wekly – 2010-03-25

At this year's Bologna Book Fair, Scholastic chairman Dick Robinson urged the children's global...

'USA Today' Launches Trade Campaign on 'What America Wants' Theme

Editor And Publisher – 2010-03-22

USA Today launched a new trade campaign called "What America Wants" on Monday. The Gannett Co. daily said the campaign is designed to highlight its connection with readers.

Mediaspectrum Announces Campaign Management

Editor And Publisher – 2010-03-04

To support its Ad Sales portal for media companies, Mediaspectrum Inc. has developed Campaign Management, an integrated solution for attracting new advertisers, gaining insight on their interaction...

'Star Tribune' Staffers Launch 'Save The Strib' Campaign

Editor And Publisher – 2009-04-06

Leaders of the Minnesota Newspaper Guild launched the push for community awareness of the newspaper's troubled times -- which include a recent bankruptcy filing -- as well as an effort to find new...

'Chic Tribune' Announces Anti-Corruption Campaign

Editor And Publisher – 2009-02-16

With good cause.

Obama campaign manager getting 7-figure book deal

International Herald Tribune – 2009-02-04

Obama campaign manager David Plouffe has agreed to a seven-figure deal to write a book about last year's presidential election.

Newspaper Executives Launch Ad Campaign to Combat ‘No Future’ Notion

Folio Mag – 2009-02-02

The downward spiral of newspapers has been well-documented. But a small group of newspaper executives have formed a grassroots organization to promote the power of print—and reject the notion that...

Brant Hires Ex-Obama Campaign Organizer as Publisher

Folio Mag – 2009-01-19

Brant Publications, the New York-based publisher of Interview, Art in America and Magazine Antiques, has named new publishers at each magazine.

Time Cover Sure Looks a Lot Like a Campaign Image

New York Times – 2008-12-22

The cover illustration was produced by Shepard Fairey, the street artist who created the prominent “Hope” image of the presidential candidate last winter.

Venezuela Launches Campaign to Overcome “Media Terrorism” Before Elections

Venezuelanalysis.com – 2008-10-25

Mérida, October 24, 2008 (venezuelanalysis.com)-- Venezuelan Communication and Information Minister Andrés Izarra introduced a media project Thursday that will inform and remind Venezuelans about...

Campaign articles from Newsweek become e-books for Amazon Kindle

International Herald Tribune – 2008-10-13

It would seem to be a magazine's dream: Take something you have already published and sold, repackage it and distribute it without paper or ink expenses.

Sound Off on Media's Treatment of Election Campaign -- at New Blog 'E&P Pub'

Editor And Publisher – 2008-09-06

Do it today!

Jon Stewart Hails Newspapers' Campaign Coverage -- Hits Cable News

Editor And Publisher – 2008-08-26

Not just making fun.

55% Say Media Bias Bigger Problem Than Campaign Cash

Rasmussen Reports via Yahoo! News – 2008-08-11

Voters overwhelmingly believe that politicians will "break the rules to help people who give them a lot of money," but most say there's a bigger problem in politics today�media bias.

Amistad to Publish Photo Book of Obama’s Campaign

Publishers Wekly – 2008-06-26

HarperCollins’s Amistad imprint announced today it will publish Obama: The Historic Campaign in Photos on October 28 with a 250,000-copy first printing.

'Daybreak' launches 'Get Britain Reading' campaign

The Bookseller – 2012-02-27

ITV1 breakfast show "Daybreak" has today launched a campaign to "Get Britain...

Radio campaign for Marco Polo guides

The Bookseller – 2012-03-27

Marco Polo travel guides, newly launched into the UK market, will be backed with a summer radio...

Daily Caller publishes more tweets in campaign to define Trayvon Martin

Poynter. – 2012-03-30

The Daily Caller | The Lede | Gawker David Martosko, executive editor of The Daily Caller, has defended the website’s publishing of tweets from a second account belonging to Trayvon...

Guardian and Sainsbury's team up in HCB campaign

The Bookseller – 2012-05-04

A campaign for The Power of Three by H L Dennis, the first book in the Secret Breakers series...

BMS shortlists for Best Marketing Campaign

The Bookseller – 2012-05-29

The Book Marketing Society has announced the shortlists for its inaugural Best Marketing Campaign...

Waterstones launches summer campaign

The Bookseller – 2012-06-12

Waterstones has today (12th June) launched a buy-one-get-one-half-price (BOGOHF) Summer Reading...

Vintage scoops BMS Best Marketing Campaign award

The Bookseller – 2012-06-22

Vintage has won the best marketing campaign of the year award at the Book Marketing Society's...

Libel Reform Campaign lobbies for Bill change

The Bookseller – 2012-06-25

The Libel Reform Campaign is calling on supporters to make a "final push for a truly fair...

Kobo launches trackable app discovery campaign

The Bookseller – 2012-07-10

A new app discovery campaign has been launched for Kobo by mobile marketing agency Yodelmobile....

Mollet to chair IP campaign group

The Bookseller – 2012-07-10

Publishers Association c.e.o. Richard Mollet has been elected as chairman of the Alliance Against...

BA backs indie's high street shopping campaign

The Bookseller – 2012-08-17

An independent bookseller who launched a campaign to encourage more people to shop on their high...

M&B launches campaign building on erotica 'revolution'

The Bookseller – 2012-08-17

Romance specialists Mills & Boon has launched its first billboard advertising campaign,...

"Innovative" campaign planned for Picoult

The Bookseller – 2012-09-11

Hodder is planning its most "innovative" campaign for Jodi Picoult's next novel,...

Authors support Oxfam land grab campaign

The Bookseller – 2012-10-05

Writers Aminatta Forna, Kamila Shamsie, Paul Theroux and Henning Mankell have given support to a...

The Book Tour as Military Campaign

Publishing Perspectives – 2012-10-25

Ex-Marine Benjamin Busch reflects on his grueling 50 book tour covering 197 readings, where he discovered all of America loves books, no matter what people say.

Waterstones welcomes Kindle with ‘light-hearted’ campaign

The Bookseller – 2012-10-25

Waterstones has launched a “light-hearted” branding campaign to coincide with selling...

David Baldacci campaign to launch in libraries

The Bookseller – 2012-10-30

The Reading Agency and Pan Macmillan are launching a new scheme to introduce library users to...

Amazon targeted in ethics campaign

The Bookseller – 2012-11-01

A consumer campaign targeting Amazon for “abusing” its power as a market leader is...

Google's 'Defend your Net' campaign asks Germans to resist copyright changes

Engadget – 2012-11-27

Remember when the German government was thinking about making search engines either remove news excerpts from results, or pay royalties for including them? Well, these changes could soon be enforced,...

Christmas digital consumer campaign from Random House

The Bookseller – 2012-11-28

Random House UK has launched its first digital consumer campaign for Christmas on dedicated...

'Boycott Amazon' campaign launched

The Bookseller – 2012-12-19

The Ethical Consumer magazine and campaign group has launched a campaign to persuade customers to...

Campaign magazine to drop A3 format

Guardian – 2013-01-21

Advertising industry publication to undergo biggest revamp in its 45-year history with size reduction to cut down on costsAdvertising industry magazine Campaign is set to undergo the biggest overhaul...

L,B celebrates McCall Smith with digital campaign

The Bookseller – 2013-03-22

Little, Brown is celebrating the 15th anniversary of Alexander McCall Smith’s The No 1...

MJ launches marketing campaign for Marian Keyes

The Bookseller – 2013-04-04

Penguin division Michael Joseph has launched a major marketing campaign to support the paperback...

Authors campaign to save Venice's bookshops

The Bookseller – 2013-04-11

British novelist Michelle Lovric and Strega Prize-winner Tiziano Scarpa are among a large group...

M&C Saatchi designs bookshop campaign

The Bookseller – 2013-04-11

A trade-wide promotion that celebrates books and bookshops is to launch in September, backed by...

'Nine-month' campaign for L,B Beatles book

The Bookseller – 2013-05-09

A range of exclusive Beatles content is being used in a "nine-month pre-publication...

WHS campaign for Theakstons crime award kicks off

The Bookseller – 2013-05-10

W H Smith's promotion of the 2013 Theakstons Old Peculier Crime Novel of the Year award...

Free The Press Campaign Trying To Raise $660 Million To Buy Tribune Co.

Editor & Publisher – 2013-05-16

The folks at The Other 98% really, really don't want to see the Koch brothers to buy the Tribune Company. The non-profit organization has launched a fundraising campaign on Indiegogo to make a...

Penguin and WHS partner on charity summer reading campaign

The Bookseller – 2013-05-23

Penguin and W H Smith have partnered for a new summer reading campaign, which will raise money...

How to Launch a Successful Multiplatform Marketing Campaign in Nine Easy Steps

Publishing Perspectives – 2013-05-30

Scholastic's Julie Amitie and Gavin Brown offer nine steps to successful multi-platform storytelling and promotion, using The 39 Clues and Infinity Ring series as examples.

Kickstarter Kills "Seduction Guide" Campaign, After the Fact

AllThingsD – 2013-06-21

Following an online outcry, Kickstarter on Friday removed a completed campaign for a book that promised to teach men how to get women to sleep with them. However, Kickstarter said it could not take...

O2 partners with Future tech brands for Gurus campaign

Media Week – 2013-06-25

O2, the communications network, will work with Future Publishing's brands T3, TechRadar and Gizmodo UK on a six-figure campaign for its O2 Gurus technology advice service.

Can a Public Awareness Campaign Curb Ebook Piracy?

Publishing Perspectives – 2013-07-01

The Read Legally public awareness campaign was launched to discourage Russians from downloading pirated ebooks, equating it with stealing from authors.

Sandberg campaign wins PPC/Waterstone's Award

The Bookseller – 2013-07-04

Ebury Publishing senior publicity manager Shona Abhyankar has won the Second Quarterly Publishers...

Letter campaign for Canongate, signs Simon Garfield

The Bookseller – 2013-07-04

Canongate is to launch a campaign in praise of letter writing, after signing two new books...

Barnes & Noble brought to book for e-reader campaign

Guardian – 2013-08-21

Book retailer criticised by advertising watchdog for running out of stock straight after nationwide campaign for Nook e-readerBook retailer Barnes & Noble has been criticised by the advertising...

Sage launches social science campaign

The Bookseller – 2013-09-18

Sage has launched a transatlantic campaign with other social science bodies to raise awareness of...

Daily Mirror embraces white space as part of rebranding campaign

Guardian – 2013-09-21

Red top leaves two pages of Saturday's edition mostly blank and challenges rivals with the claim, 'We are the intelligent tabloid'Saturday's Daily Mirror appears with pages two and three almost...

Daimler's Car2Go Launches National Campaign

Advertising Age – 2013-09-26

Looking to broaden its presence in the car-sharing arena, automaker Daimler's Car2Go is launching a national campaign this week.In a segment ruled by Zipcar, Car2Go is notable for being owned by an...

Global warming sceptics using media campaign to discredit IPCC | Bob Ward

Guardian – 2013-10-05

Lord Lawson's group GWPF teams up with Civitas and the US Heartland Institute to distort debate on climate changeLord Lawson's campaign group for climate change sceptics, the Global Warming Policy...

Highlights of L,B's Goldfinch PR campaign

The Bookseller – 2013-10-11

Heavyweight coverage for Donna Tartt's The Goldfinch (Little, Brown, October 22nd) kicks off...

BlackBerry ad campaign seeks to reassure customers

Boston.com – 2013-10-15

TORONTO (AP) — BlackBerry is publishing an open letter in major publications around the world in a bid to reassure customers that they can count on the distressed smartphone...

Michael Fassbender says no to Oscar campaign

Guardian – 2013-10-16

12 Years a Slave actor won't be making an effort in awards season, saying he's 'not a politician'• Interview: Michael Fassbender talks Shame, his previous collaboration with Steve McQueen in...

Tom Gates campaign for Scholastic

The Bookseller – 2013-10-21

Scholastic is featuring its first ever TV ads for Liz Pichon's Tom Gates series next week,...

'Enemies Within' sheds light on NYPD's secret spying campaign

Los Angeles Times – 2013-10-26

Matt Apuzzo and Adam Goldman's account of the NYPD's clandestine spying on American Muslims often reads like a thriller.What with taking off our shoes and belts at airports, discovering the feds are...

comScore validated Campaign Essentials™ (vCE) Has Strong Adoption Among Advertisers, Agencies and Publishers in Canada

CNW – 2013-10-30

Established Campaign Ratings Solution in Canada Currently Measures Approximately 12x as Many Impressions as Nearest Competitor TORONTO, Oct. 30, 2013 /CNW/ - comScore, Inc. (NASDAQ: SCOR), a lead...

Spooky Digital Campaign for New Stephen King Book Lets You 'Shine'

AdWeek – 2013-10-31


Obama Campaign Pushed Bombshell Scoop To The New York Times, Book Reveals

The Huffington Post – 2013-11-01

NEW YORK -- The New York Times reported on May 17, 2012 that conservative billionaire Joe Ricketts and several Republican strategists were working on a plan to tie President Barack Obama to his...

'Hunger Games: Catching Fire' ad campaign gets stamp of approval from Suzanne Collins

The Christian Science Monitor – 2013-11-06

Promotions for 'Catching Fire' have included a fake website which features glamorous shots of the movie's main characters.

'Hunger Games: Catching Fire' ad campaign gets stamp of approval from Suzanne Collins (+video)

The Christian Science Monitor – 2013-11-06

Promotions for 'Catching Fire' have included a fake website which features glamorous shots of the movie's main characters.

Wonkblog: A game changer for campaign reporting

The Washington Post – 2013-11-09

“Game Change 2” has just been published, and horse-race junkies currently feeling the aches and fevers of election withdrawal (Virginia and New Jersey’s gubernatorial races -- much less New...

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