Partnership

1121 news items in the archive. Now showing page 1 of 57.

Sport magazine to hand out 'light sabres' for Star Wars promotion

Media Week – 2012-02-09

20th Century Fox's promotion of 'Star Wars Episode 1: The Phantom Menace' in 3D will include a partnership with Sport magazine, featuring mock light sabres being handed out on the streets of London.
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B&N 'developing partnership' with Waterstones over Nook

The Bookseller – 2012-01-30

US retailer Barnes & Noble is "developing a partnership with Waterstones to add the Nook...
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Scholastic partners with Bounce!

The Bookseller – 2012-01-27

Scholastic has entered into a partnership with Bounce! Sales and Marketing, though the publisher...
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Kobo to expand into Holland

The Bookseller – 2012-01-24

Kobo is to expand into Holland as it announces a partnership to sell its e-readers through Dutch...
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Inc. Partners with E-Commerce Platform RapidBuyr

Folio Magazine – 2011-12-21

Inc. magazine is one of the latest publishers to enter the booming e-commerce space through its partnership with RapidBuyr, a daily online deals service geared toward small and medium-sized businesses.
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Google eBooks One Year Later

Publishers Weekly – 2011-12-16

Since its launch last December in partnership with the American Booksellers Association, Google eBooks has yet to capture significant market share. According to the Codex Group’s recent “Showrooming” study, while the number of people who read...
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ICM in management buy-out

The Bookseller – 2011-12-13

International Creative Management, which works in partnership with Curtis Brown, has been bought...
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comScore Partners with Buddy Media to Offer Social Media Analytics

Folio Magazine – 2011-12-08

Digital analytics provider comScore and social media marketing software company Buddy Media have entered into a strategic partnership that aims to offer marketers a more quantifiable way to evaluate their social media efforts.
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Now PA can offer ads with its editorial pages

Guardian – 2011-12-02

The Press Association and Express KCS have formed a partnership to offer outsourced print and digital advertising production to newspaper publishers.It means that PA, which already provides ready-made editorial pages to newspapers, will be able to...
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Apple starts publishing weekly iPhone and iPad apps charts in the UK

Guardian – 2011-11-23

No sales figures, but PA partnership offers a wider snapshot than dynamic App Store rankingsApple has started publishing weekly charts for paid and free apps on iPhone and iPad in the UK, through a partnership with the Press Association.The charts...
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Does Apple have an antitrust problem?

Guardian – 2011-11-14

Apple has life and death power over the apps it harbours in its store – could this lead to the company facing antitrust issues similar to those that Microsoft had in the 90s?Will Apple face the type of antitrust issues Microsoft had to contend with...
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Bookshops take to the clouds to keep up with the literary e-volution

The Sydney Morning Herald – 2011-11-08

THE e-book revolution has gathered pace with Sydney's independent bookstores introducing e-book kiosks from today and Dymocks announcing a partnership with Google to deliver e-books online.
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Anobii signs retail deals with publishers

The Bookseller – 2011-10-26

Written By: Charlotte Williams Publication Date: Wed, 26/10/2011 - 15:07 Social networking site Anobii has signed retail partnerships with 10 UK publishing companies, including the UK's four biggest publishers, meaning the site will sell their...
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DK Publishing Bounces Back

Publishers Weekly – 2011-10-21

When Penguin began the restructuring of DK Publishing in 2009, it had two main objectives—to reduce the size of its list and to cut editorial costs to improve the profitability of its illustrated book group. What it hadn’t counted on was the...
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WHS looks to long-term partnership with Kobo

The Bookseller – 2011-10-21

Written By: Lisa Campbell Publication Date: Fri, 21/10/2011 - 08:29 W H Smith has trained 6,000 staff, installed working units into stores and readied television and press advertising following its new "long-term" partnership with Kobo. read more
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Federated Expands Long Tail Ad Empire to Wordpress

AdWeek – 2011-10-20

Wordpress.com blogs just got ad-friendlier. On the heels of its acquisition of Lijit Networks, Federated Media Publishing has struck a deal to expand its ad network further, offering Wordpress.com bloggers the ability to tap into its monetization...
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Politico partners with Random House to sell political books

Poynter. – 2011-10-20

Politico Politico not only wants to guide its readers through the politics of the day, it’s now going to suggest — and profit from — politics and public policy books for its readers. Through a new partnership with Random House, Politico… Read...
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Meredith Meets With Over 100 Potential Partners for 10 slots in ROI Program

Folio Magazine – 2011-10-19

In July, Meredith Corp. launched its Engagement Dividend program, a guaranteed ROI investment partnership for select advertisers. Already, Meredith has met with over 100 companies (which equates to even more brands) about a possible partnership in...
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How can we stop publishers inflating circulation?

Guardian – 2011-10-17

The WSJ Europe 'scam' highlights the fact that audiences, print or digital, are often artificially bought rather than naturally soldSurprise: To boost its circulation, Rupert Murdoch's Wall Street Journal Europe engaged in massive channel stuffing....
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WHS partners with Kobo to launch e-reader

The Bookseller – 2011-10-13

Written By: Lisa Campbell Publication Date: Thu, 13/10/2011 - 09:25 W H Smith has partnered with Kobo to launch the first wifi touch-screen e-reader in the UK later this month. The chain bookseller announced the partnership today (13th October) at...
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