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2868 news items in the archive. Now showing page 1 of 144.

i boosts circulation by nearly 10%

Guardian – 2012-02-10

Daily up month on month to 240,000 with the help of TV advertising campaignAlexander Lebedev's 20p daily i boosted its headline circulation by nearly 10% month on month in January to more than 240,000 with the help of a TV advertising campaign.The...
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Boulder Newspaper Publisher to Lay Off 17

Editor & Publisher – 2012-02-08

BOULDER - The Boulder-based publisher of the Daily Camera will lay off 17 advertising design and production employees in an outsourcing move, the newspaper reported Wednesday, Jan. 8.
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Cost Cuts Lift McClatchy

The Wall Street Journal – 2012-02-08

McClatchy's fourth-quarter earnings nearly tripled as cost cutting at the newspaper publishing company helped to mitigate declining advertising and circulation revenue.
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McClatchy beats 4Q estimates, ad decline slows

San Francisco Chronicle – 2012-02-08

(02-07) 12:54 PST Sacramento, Calif. (AP) -- Newspaper publisher McClatchy Co. said Tuesday that net income improved in the most recent quarter, as the company cut expenses and saw advertising revenue fall at a lower... Presented By: Chicago Booth...
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McClatchy Profit Rises

The Wall Street Journal – 2012-02-07

McClatchy's fourth-quarter earnings nearly tripled as cost cutting at the newspaper publishing company helped to mitigate declining advertising and circulation revenue.
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Trinity Mirror to cut up to 75 jobs at nationals

Guardian – 2012-02-01

Publisher to partly merge reporting and production at Daily Mirror, Sunday Mirror and People in a seven-day operationUp to 75 full- and part-time editorial jobs are to be cut at Trinity Mirror's London-based national newspapers, the Daily Mirror,...
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Gannett's profits plunge by 33%

Guardian – 2012-01-31

Gannett, the largest newspaper publisher in the United States, posted lower than expected earnings for the final three months of 2011.It reported a 33% drop in income to $116.9m (£74m) compared with $174.1m (£111m) in the same period the year...
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Why investors bought 71 US newspapers last year

Guardian – 2012-01-31

There is still a newspaper publishing market in the United States. Seventy-one of the country's daily newspapers changed hands last year in deals totalling just under $800m (£509m).Why? A New York Times article concedes that answering that question...
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Mediaspectrum’s Adrenalin 2.0 Offers Enhanced Analytics, Android Compatibility

Folio Magazine – 2012-01-26

Mediaspectrum, a “cloud computing platform,” has released a 2.0 version of its Adrenalin tool, which allows publishers to create customized apps, integrated with advertising and subscription systems.
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2012 Mobile Ad Spend Revised Up To $2.6 Billion, Google Fueling The Machine

Editor & Publisher – 2012-01-25

A big endorsement today for mobile advertising from eMarketer: their analysts today said they were revising up their forecasts for U.S. mobile ad spend to $2.61 billion, from their previous estimates of $1.8 billion. Why the rise? Google’s ...
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Google Returns To Print Advertising To Reassure Users About Its Privacy Policies

Editor & Publisher – 2012-01-20

The worlds largest search engine is turning to print, the medium so many accuse it of destroying, for a new round of advertisements by M&C Saatchi worldwide. The ads are aimed at promoting Google’s latest safe browsing and privacy ...
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Pearson reveals profit upgrade and predicts 10% boost in full-year earnings

Guardian – 2012-01-19

Financial Times publisher says it earned £2bn in digital revenues last year and £600m from emerging marketsPearson, the owner of the Financial Times and book publisher Penguin, announced a profit upgrade and now expects full-year earnings to be up...
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Tablet Advertising: Are Ads Run on iPad and Other Tablets More Effective?

Editor & Publisher – 2012-01-19

Companies advertise for many reasons. To create or reinforce a favorable impression of their brand, for instance. But mainly they advertise to sell products. Associating advertising with sales is problematic, however. How does the advertiser really...
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How to make money from digital news

Guardian – 2012-01-18

There is still cash to be made from journalism when the presses stop rollingAdvertising still dominates the newspaper revenue model. Depending upon the particular country, it is not uncommon to see print dailies getting 70% to 80% of their revenue...
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FT Launches Initiative to Showcase ‘Bigger’, ‘Faster’ and ‘Smarter’ Ad Campaigns

Editor & Publisher – 2012-01-17

LONDON: 17 JANUARY 2012: The FT today unveils a global market-leading initiative created to ensure advertisers are getting the maximum return on their marketing investments. The initiative includes a video presentation demonstrating how advertising...
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Online Advertising Is Most-Pitched Media Product, But How Best to Sell It?

Editor & Publisher – 2012-01-17

Many local media companies now rely on a single sales force to sell both traditional and print advertising—but that might be a shortsighted strategy, says a new report from Borrell Associates. The company found major differences between com...
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Will Pay-Per-View Model for Online News Become the Norm?

Editor & Publisher – 2012-01-13

TORONTO — The head of Postmedia Network believes the newspaper chain’s competitors will soon follow it towards an online pay-per-view model as the industry searches for new digital revenues to offset tumbling advertising sales. &# ...
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EPMG Launches Hispanic Newspaper Digital Network

Editor & Publisher – 2012-01-12

EPMG, the multicultural media placement firm based in San Diego, CA, is launching its digital division, which focuses on the development of digital properties including web and mobile sites, online banners, and rich media advertising. The interestin...
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Postmedia Network Says the Paywalls It's Introducing Will Become the Norm

Editor & Publisher – 2012-01-12

TORONTO - The head of Postmedia Network believes the newspaper chain's competitors will soon follow it towards an online pay-per-view model as the industry searches for new digital revenues to offset tumbling advertising sales. "We were a b ...
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Consumer Mag Advertising Sputters in Second Half 2011

Folio Magazine – 2012-01-11

Early PIB gains in revenue and pages negated in the third and fourth quarters.
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